What is going on in our subconscious minds?

by Stephen Monrad on August 31, 2009

I’ve been reading about how we make decisions and am learning that our subconscious minds are doing a lot of work. What goes on behind the scenes that we aren’t even aware of has a huge impact. I don’t have anything brilliant or insightful to say at this point. All I can say is that I’m becoming more and more convinced that we aren’t optimizers.

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